Social responsibility initiatives
Tourism Cooperative is a social umbrella for those who wish to offer any activities that may serve partnership with the community.
- Organization workshops.
- Educating local community on their products and services.
- Enhancing communication skills with tourists.
- Participation in local events.
- Al Ula Youth Council
Initiative Development
Our initiatives are based on working with the government, private sector and the local community. We selected three promising initiatives that were highlighted to start projects with economic and social rewards that would benefit the community and its shareholders.
First initiative
Participatory Transport (TORCO EXPRESS)
| Details | Description |
| Car rental, people’s participation in leasing their cars with or without driver through the website and our online application. | Concept |
| Community achieves good economic returns, new job opportunities, lease private cars and generate income. | Social Impact |
| Expected to achieve economic returns of 10 to 15% on capital. | Economic Return |
Initiative II
Micro Finance and Micro Enterprise
| Details | Description |
| Partnering with the Social Development Bank to Micro Finance Loan. The cooperative will guide the youth in the selection of their project and help them in their feasibility study. | Concept |
| Supporting the youth projects to be more self-sufficient. The association provides guidance and support to ensure their success and continuation of their projects. | Social Impact |
| Expected to achieve economic returns in the range of 5% of the loan amounts. | Economic Return |
Initiative III
Agricultural and Environmental Tourism
Tourism Website Bookings for houses & farms
| Details | Description |
| Create a website to market and book the farms, countryside inn and desert camps. | Concept |
| Contributes to the promotion of agricultural and environmental tourism. Facilitates access to the owners of these farms and camps through our website and application. | Social Impact |
| Expected to achieve economic returns in the range of 5-10% of the capital. | Economic Return |